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We work with developers, investors and architects across the real estate process — from initial vision and business and financial models to strategy, brand, communication and active campaign execution through to sale. We help clients navigate a rapidly changing market environment and move their projects forward through clear strategy, brand and communication.

What

With over 20 years of experience in real estate, hospitality and luxury, we operate as a strategic consultancy covering the full project lifecycle.
Our work spans from business planning and financial modelling to product definition, brand strategy, communication and campaign execution through to sales.

How

Our approach is strategy-led and client-centric.
We work closely with clients to define vision, positioning and business objectives, combining this with market insight, research and our sector experience to develop clear, actionable strategies and communication frameworks.

Why

We aim to deliver projects that create long-term value — commercially, operationally and at the level of the brand.
Our focus is on building strong, relevant propositions that perform in the market and stand the test of time.

We are a partner-led consultancy, with senior partners taking ownership of each project as if it were their own.

Jarmila Fryntová MCIM

CEO

Jarmila spent over 12 years of her professional career in the UAE, building brands across B2B and B2C landscapes, with her most recent capacity being the COO & Board Member of Sotheby’s International Realty. Her innate ability to capture vision and deliver system solutions while being focused on detail, allows her to bring strategic solutions to life and bridge the gap between the company founders and their teams. Jarmila’s laser-sharp focus has won her a number of international awards in marketing.

Paul Richard Matthews

Creative Director

Originally from London, Paul has been regarded as one of the leading figures on the Czech advertising scene for more than two decades. Proving himself as Design and Creative Director for many large international agencies including Leo Burnett, Havas and DDB, he is constantly pushing the boundaries of visual communication and branding concepts for our clients with his deeply intuitive approach to creation. Paul is constantly redefining himself and his work as an artist, searching for new perspectives and non-traditional solutions.

Ondřej Kahánek

Art Director

Ondřej studied graphic design at Tomáš Baťa University in Zlín and later continued his education at the Academy of Arts, Architecture and Design in Prague, specialising in Type Design and Typography. His professional experience, gained during his time at the renowned Studio Najbrt, ensures that no detail goes unnoticed. With a distinctive approach to communication, he builds trust and fosters long-term relationships with clients. Together with his team, he delivers projects that meet the highest standards.

We'll take your vision to the finish line. From strategy through creative execution to campaign activation, we swiftly swap hats as we go, whether the project is...

Google Premier Partner 2026

At Henceforth, we value strategy, performance, detail, and aesthetics.

None of it matters unless it delivers real business results.
We are among the leading PPC and performance marketing specialists for real estate in the Czech Republic. Since 2013, we have continuously developed this specialization — focused on lead generation, project sales, and measurable outcomes (lead quality, conversion rates, return on investment). 

We operate with a stable team and a fully data-driven approach.
At the PPC specialist level, we hold Google Premier Partner status — placing us in the top 3% of agencies.

We keep good company.

Here are some of the clients we have worked with who shape the world of real estate — including Trigema, Metrostav Development, Crestyl, PIF and Sotheby’s International Realty®.

Awards & Distinctions

Whether we work with you on a single project, deliver a full turnkey solution, integrate with your team or take responsibility for marketing and sales, we support you across the entire process.

Get in touch to discuss your real estate or hospitality project in Prague, across Europe, the Middle East or beyond.

Let's get in touch.

Drop us a line at. [email protected]

Prague

Churchill I

Italská 2581/67

120 00 Praha 2

Czechia

Henceforth. is a strategic consultancy for real estate, hospitality and luxury brands.

Prague / Bratislava / Vienna / Berlin / Milano / Dubai

Henceforth. is a strategic consultancy for real estate, hospitality and luxury brands.

Prague / Bratislava / Vienna / Berlin / Milano / Dubai

Henceforth. is a strategic consultancy for real estate, hospitality and luxury brands.

Prague / Bratislava / Vienna / Berlin / Milano / Dubai